Potential investors have seen your business plan and are interested in finding out more about you and your business. A face-to-face meeting will be arranged: this is your chance to pitch and secure the growth finance you need. This guide will help you understand what you need to do and say to investors to encourage them to part with their money.
What are the most common pitching mistakes: what should I
Make your pitch short, compelling and snappy, and avoid any technical jargon or verbose, complicated theory. Keep it to around half an hour, and don't overrun. Base it on real figures rather than hypotheticals, and make it real to the investors: give examples. Get them thinking about how your business could do something for them. Try not to rely too much on visual tools like Powerpoint, and instead use the pitch as a platform to present your team's skills along with the business's promise.
To help you on your business journey, we've created Smarta Business Builder, the complete online tools package for growing your business. Website Builder, Business Plans, Accounting Software, Legal Documents and Email - all in one place - from just £20 per month with no contract! Try it out today.