Writing a business plan and planning your business thoroughly is crucial if you want bank funding or investment. Make sure your business plan is watertight before you start approaching funding providers – when you’re at your business planning stage, you need to make sure you have the right profit and loss figures, revenue forecasts, sales forecasts, and 12-month targets. Your businses plan should contain details of pricing strategies, including any loss leaders, a well thought-out business model, and details on pricing your products and product pricing. Ensure you include the correct market research – make sure your market is well-defined and your unique selling points (USPs) are provided in detail. Define your customers and target-customer well, and make sure you look at the competition and do a thorough competitor analysis of your competitors as well.