This entrepreneur interview follows the advice and tips of
Alistair Lukies, founding member of global brand Monitise. The
company spent its first three years incubated in a corporate
venturing agreement by blue-chip technology company Morse, before
spinning-out onto AIM in April 2007. Monitise is now the world's
largest mobile banking and banking partner with a market cap of
over £23 million. In June 2009 Monitise announced a $13m global
strategy partnership with VISA, which also saw the payments giant
take a 14.4% stake. This video provides an experts view on how to
start up a business, how to raise finance and creating a business
The product idea of Monitise faced a lot of criticism and doubt
during its initial stages. However with perseverance, a well
thought out business plan, the right funding and a good "parent"
company to guide them, Monitise was able to develop into a
multi-million pound company. The video also includes Alistair
Lukies guide on the five stages to building a business, a clear
step-by-step guide for any entrepreneur. Monitise is also a great
example of how to expand a business and how joint ventures help
Alistair Lukies recommends setting realistic and attainable
targets or milestones to maintain positive business momentum. By
having a product that is accessible to all in the whole market
place, particularly involving innovative technology is also
important for overall success.
This video will provide help with any start-idea, how to
overcome the doubters and creating a stable platform for your
business to build from.
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