WorkingMums.co.uk is a website that connects working mothers with employers looking for experienced staff on a flexible, part-time basis. Mums (or dads working on the same basis) register for free, while employers pay to advertise positions. The site has carved out a niche among its competition by also offering editorial content, advice, and added features like career toolkits.
Gillian Nissim was a communications executive before becoming an entrepreneur. She had her business idea after the birth of her second son, and founded Working Mums in 2006. The site took off much quicker than Gillian expected, and in 2008 she raised seed capital from investors, and moved from her kitchen table (where the business is still part-based) to an office in London. The online business now employs 12 staff, many of whom are working mums too.
In this entrepreneur interview, Gillian gives business advice on her SEO and PPC strategy for the website, on what it's like to be a mum running a business, and gives advice for small business owners who are also parents on the juggling act that is day-to-day life.
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