Peter Hook, Joy Division & New Order



Peter Hook, bassist from Joy Division & New Order speaks about his experiences in business and happiness.

Peter Hook was the bassist in critically acclaimed bands Joy Division & New Order. His manager Tony Wilson opened the legendary Hacienda club using Peter's money behind his back. Wilson ran the club as well as Factory Records in Manchester before they both infamously collapsed due to "the worst business decisions in the world". Peter currently looks after the Hacienda brand and is the author of the book "The Hacienda: How Not To Run A Club".

In this video interview Peter Hook speaks of his experiences in the music and nightclub industry and how self employment means being true to yourself. Peter is a strong believer in karma and he passionately speaks of how happiness is ultimately the best thing to have in life.

Hook also gives expert advice on brand awareness and the significance of following legislative measures and dealing with legal issues at the beginning of any start-up, particularly in the music industry. This interview provides a unique insight into the experiences of one of the famous musicians and entrepreneurs in the UK.

  • The Blue Monday sleeve cost 10p more than the profit you could make - Peter Hook

    The Blue Monday sleeve cost 10p more than the profit you could make - Peter Hook

    Peter Hook was the bassist in critically acclaimed bands Joy Division & New Order. His manager Tony Wilson opened the legendary Hacienda club using Peter's money behind his back. Wilson ran the club as well as Factory Records in Manchester before they both infamously collapsed due to "the worst business decisions in the world". Peter currently looks after the Hacienda brand and is the author of the book "The Hacienda: How Not To Run A Club".

A free video on how not to run a club with New Order & Joy Division bassist Peter Hook from Smarta, the small business support and advice network