Sahar Hashemi gave up her job as a lawyer to start the UK's first coffee chain, Coffee Republic, with her brother Bobby in 1995. Since leaving the day to day running of the business in 2001, Sahar has written a book, 'Anyone can do it', as well as starting another business, Skinny Candy, which launched a joint venture with confectionary giant Glisten Plc in 2007.
In this video interview Sahar Hashemi gives her view on why she thinks "anyone can do it", and what skills she thinks an entrepreneur needs. She tells us about her marketing strategy and how personal branding and word of mouth is the best cost saving PR. She also gives tips on how to create a business plan.
She also gives expert advice on quality control and how as an entrepreneur you are using your product as a customer, giving you the consumer experience first hand. She also speaks of going into business with a family member and the advantages that brought and whether she regrets selling Coffee Republic. Sahar also relates to the mentoring and business advice she got from her joint venture with Glisten Plc.
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