Tim Ferriss is the author of bestseller 'The 4-Hour Workweek:
Escape 9-5, Live Anywhere, and Join The New Rich', which advocates
outsourcing and 'selective ignorance' and as a way of improving
your work/life balance.
After the release of his book in April 2007, Ferriss quickly
became a cult figure and was voted the greatest self-promoter of
all time by readers of Wired Magazine, as well as being named one
of the Most Innovative Business People of 2007 by Fast Company.
Ferriss is CEO of his nutrition supplements company BrainQUICKEN
and a guest lecturer in high-tech entrepreneurship and electrical
engineering at Princeton University, as well as holding the
Guinness World Record for the most consecutive tango-spins in one
In this video interview world renowned entrepreneur Ferriss
gives expert advice on how to manage small businesses, self
promotion and keeping costs down. Find out more about the 80-20
analysis and how is can be applied to any business. The successful
businessman also talks about how he would define "brand" and the
processes of promoting a business or personality.
Tim Ferriss also refers to how he has increased productivity and
whether he believes that the customer is always right. This young
entrepreneur offers invaluable advice to any small company or
entrepreneur in all realms of business.
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