Will de Lucy, Amplify Trading
The Amplify Trading co-founder, Will de Lucy on the highs and lows of trading, the importance of having a strong business plan and why good technology can give you a competitive advantage.
William De Lucy was a futures trader for six years before he set
up Amplify Trading with a friend from the trading floor in 2008.
The company, which is based in Canary Wharf, uses new technology to
allow both novice and professional traders to work remotely in a
low-risk environment.
In this video interview de Lucy discusses the world of trading
and what characteristics are needed for a successful trader. He
talks about the process of mentoring and the process by which he
set up Amplify Trading, including website development and creating
a business plan. The successful entrepreneur also gives a unique
insight into the world of trading, the risk taking and the instant
feedback you receive.
Find out more about Amplify Trading and how good technology
gives it the competitive advantage and the benefits of joint
ventures. Will de Lucy also compares a team of traders with
individual traders and the difficulty of motivating a team. He also
gives a positive perspective on the recession, as for trading the
more volatility the better.