05 October 2009 by Jim
We thought we’d save this for some Friday fun.Internet animators
Boleg Bros, who specialise in using LEGO, have brilliantly spoofed Sir Alan Sugar and The Apprentice.Boleg’s ‘YOU’RE FIR4D’ vids are going down a storm on YouTube, again proving the power of viral marketing and social networks as business tools.Boleg’s disclaimer is clear to distance the company from LEGO, the BBC, talkbackTHAMES and Sir Alan, but you get the feeling none of them will rush to bring this sort of free publicity to a halt. After all, they say being spoofed is a sign you've really made it.And surely it’s only a matter of time before Boleg is inundated with big money offers from brands wanting their own Boleg creations?