Smarta founder Sháá Wasmund took part in a live web chat yesterday about why more women aren’t setting up their own businesses. If women matched men's start-up levels an extra £32bn could be added to the economy, according to government stats. Tessa Lyndon-Skeggs of Natwest and RBS’s pioneering Women In Business service joined Sháá to discuss the challenges facing women starting-up. Succeeding in a male dominated environment, the need to delegate and sacrificing TV and sleep for quality time with loved ones were all on the agenda - but according to Sháá, if you get the balance right and you're passionate about what you're doing, it shouldn't feel like a sacrifice. I could go on, but it’s probably better if I let Sháá do the talking: Click here to watch the show.