5-10 seconds: What's the business model?
Free for the first year during its beta stages then subscription and sponsorship.
10-15 seconds: Who are your competitors?
No real competitors, just complimentary businesses.
15-20 seconds: What's your USP?
Fun, approachable and differentiated.
20-25 seconds: How have you funded it so far?
Credit cards, savings and equity.
25-30 seconds: What were you doing before?
Teaching (and I'm still teaching).
30-35 seconds: Where did the idea come from?
Teaching pupils finance at GCSE, and the words 'I don't get it' forever ringing in my ears!
35-40 seconds: What's the smartest thing you've done so far?
Invented this game.
40-45 seconds: What's the stupidest?
Not checking the finer details when the original physical version was going to print. Reprints and money!!!
45-50 seconds: If your business was a biscuit, what would it be?
Ooh so many biscuits - I think it would have to be an assorted pack of biscuits where there is something for everyone.
50-55 seconds: Which idea are you a bit jealous of?
Not jealous but full of admiration.
55-60 seconds: Where are you going to be in 12 months' time?
The game hopefully will be bug free and there will be worldwide users.
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