MANFLU sells products to comfort, soothe and sympathise. Our flagship product is the MANFLU 'Hot or Shot' drink - the world's most soothing drink.
Firstly, prove the concept in a major retailer. Then roll out MANFLU 'Hot or Shot' drink nationally followed by an innovative range of MANFLU products. We've succeeded in Sainsbury's, now it's game on.
Granny's secret recipe works wonders. People with plenty of time or the inclination can get the sticky honey from the back of the cupboard, slice up a lemon, hunt for cloves, crush garlic, figure out where to get a 'touch' of ginger from and then measure out a drop of her 'secret' ingredient. Or they can get MANFLU 'Hot or Shot'. No fuss, no mess.
Ultra convenient and actually tastes good, plus a whole host of other benefits.
We offer genuinely incremental profit opportunities for retailers by meeting a clearly defined, un-met consumer need for comfort, soothing and sympathy products.
My son's inheritance, what's left of it. Only joking! I've invested savings, bartered and called in favours. But the business will need outside investment to take it to the next level. I am talking to people now.
I've been in marketing and new product development for brands like Pot Noodle and Bacardi and helped other people build successful brands and businesses. Now it's my turn.
There was nothing quite like MANFLU on the market. The MANFLU 'HOT OR SHOT' drink offers the ideal combination of functional and emotional benefits.
Asked for help. I realised you can't do it all.
Holding back and not sharing my plans or vision sooner.
Foxes Chocolately Millionaire's shortcake: a really satisfying experience that makes you want more.
Vitamin Water, a simple concept that became the number one brand in consumers' minds for water+ products. It sold to Coca Cola for a few billion dollars. Need I say more?
Rolling out MANFLU products and creating exciting, new, innovative products that meet unmet consumer needs.
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If you're interested in a start-up business bank account, contact NatWest to realise your ambitions.