60-second start-up: The Goodlife Centre

0-5 seconds: Sum your business up in a sentence

Teaching practical DIY & craft workshops to people that want to learn for fun.

5-10 seconds: What's the business model?

People come to a workshop, they pay to learn learn a skill, they take that skill home and put it to good use.

10-15 seconds: Who are your competitors?

I don't think we have any in London; maybe the construction colleges but they are teaching people a new trade for a career. We are teaching people for fun and for their own practical use.

15-20 seconds: What's your USP?

We offer short, affordable, fun courses all year round. The alternative to us is a course at a higher education college, in which you have to commit to a long course and can only do a course in term times.

20-25 seconds: How have you funded it so far?

Self-funded through personal savings.

25-30 seconds: What were you doing before?

I run another company alongside this one called Home Jane, which is an all female property maintenance company. It was Home Jane that helped me spot the gap in the market for The Goodlife Centre.

30-35 seconds: Where did the idea come from?

Through Home Jane I realised that people were hiring us to do very small DIY jobs that they wanted to be able to do themselves but didn't know how. We started running a course called 'Tools for the Terrified' through Home Jane, but this led to more and more requests for other courses, hence opening The Goodlife Centre.

35-40 seconds: What's the smartest thing you've done so far?

Quitting my full-paid job working for someone else (that job was so boring and unsatisfying).

40-45 seconds: What's the stupidest?

Quitting my full-paid job working for someone else (that job was so easy in comparison and I got a regular pay check at the end of each month)

45-50 seconds: If your business was a biscuit, what would it be?

A fig roll. It's multi-layered, a bit different and fun, but it's got a nourishing/wholesome side too.

50-55 seconds: Which idea are you a bit jealous of?

Umbrollys. I hate carrying an umbrella but sometimes you just get caught out.

55-60 seconds: Where are you going to be in 12 months' time?

Running at full capacity on all our workshops and constantly adding more fun things to our schedule.


Find out more about the Goodlife Centre

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