Smarta 100 catch-up: Ben Jones, Graze

Name: Ben Jones

Company name:

Proposition: Making healthy food taste good

0-10 Hello there Smarta 100 winner! So... what's happened to you and your business since last year's Smarta 100?

We've grown - we were sending 45,000 boxes a week, we're now sending 130,000 boxes a week. We've moved offices, some of us have had babies and we've had loads of great ideas and new people come along to help.

10-20 What's the single smartest thing you've done this year?

Built a really big kitchen to make everything in.

20-30Where do you intend to be when the Smarta 100 comes knocking in 2012?

Right here, waiting…

30-40 We'll be finding a fresh crop of exciting small businesses for 2011 but, just to humour us, how would you have spent the £10,000 first prize?

Without doubt - a party! (You'd have been invited, of course).

40-50 Any super smart businesses you'd recommend?

Peppersmith - the only natural chewing gum, it's them versus the world.

50-60 Clock's ticking. Before we go, how has being a Smarta 100 business helped you and why should people enter?

It's exposed us to the UK enterprise scene and we've met some great entrepreneurs who inspire us to be better.

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