Apprentice review: Stephen Brady is my villain of the week

We're heading towards the homerun and pressure is on. By this point, I know from my own experience that candidates will be tired, jaded and feeling as if they might be cracking up. Only the toughest will survive.

This week's task was my worst nightmare. ART. A world which I know very little about, nor have much interest in. Saying that if you're good at sales you need to be flexible and able to shift anything. Let's remember that most of these candidates say they are the best salesperson in the world so it was time to show it. The key to this week was all about subtle selling, building relationships and people skills.

Two of my favourite candidates were selected as project managers - Gabrielle and Tom. So far, both had proved they're good so I was excited at the prospect of them facing off. Blood in the boardroom is always great TV.

Tom is a handsome guy but unfortunately has an air of always looking a bit miffed. This lack of enthusiasm was picked up by artists when he pitched and led to his team losing a key seller called Pure Evil to the other team.

The name of the game is whoever sells the most wins. It came down to a £137 difference and Gabrielle was grinning like a Cheshire cat as her team celebrated victory. In her team, Steven the Snake walks away yet again. How many lives does that man have?

Tom was articulate and defended his high-risk strategy well. However, the two he took into the boardroom with him fared less well. Jade's wittering tones made me want to zone out and Laura proved once again she's all talk and no action with poor sales figures. Ideally I wanted a double firing but Lord Sugar decided to only send Laura home.

Hero
Adam has shown he's a grafter. He is flexible and can sell poncey art as well as apples and plums.

Villain
Stephen. To quote Karren he showed, 'how not to treat a corporate client'. The guy is a plonker and really rates himself.

 

We use cookies to create the most secure and effective website possible for our customers. Full details can be found here