The coolest place to be in September? MADE Festival 2012

The number one festival for entrepreneurs in the UK was launched this week by HRH The Duke of York and a host of VIP guests at a glitzy bash in London.

Set to take place in Sheffield from 19- 21 September, MADE will see 3,000 business leaders take over the city to network, be mentored and make deals.

The line-up of speakers for MADE 2012 includes some of the best business minds in the country, including Dragons' Den star Peter Jones, founder of Cobra Beer Lord Bilmoria, CEO of Seatwave Joe Cohen and Smarta founder Shaa Wasmund.

"MADE is all about encouraging a new generation of entrepreneurs to actually go for it and accelerating businesses through ideas, innovation and inspiration, " said Michael Hayman, chairman of MADE and co-founder of Seven Hills and StartUp Britain.

The festival is aimed at those running or thinking of launching businesses. King of Shaves founder Will King attended the festival last year and is set to be a speaker on this year's bill too.

"MADE will be the coolest place to be in September if you want to make a job, not take a job, he said."

With this in mind, the first day of MADE is focused on tackling youth unemployment by helping young people start their own businesses. Coined The 'E20: The Entrepreneur's Summit' this special event will see 20 of the UK's top entrepreneurs come together to develop an action plan to inspire more of the younger generation to become entrepreneurs.

"It will be a once-in-a-lifetime group of brilliant business minds that we will be able to share the wisdom they have", said Hayman.

For full details and to book tickets, visit: www.madefestival.com