Smarta founder Shaa Wasmund shares her top tips
on growing your business through amazing partnerships.
She says it's all about the people.
People often ask me what I think makes the most difference
between success and failure. Its simple - people. If you want
to supercharge your business, you need to surround yourself with
spectacular, talented people.
Being a small business owner can be lonely and the pressure can
feel immense. You make all the decisions. You're responsible for
your success or failure.
Building a safety net of amazing people around you allows you to
take more 'risks' and gives you a far greater chance of success.
Here are my five top tips to supercharge your business
1. Relationship audit
List all the people already in your network you respect and the
reason you respect them. Ask for their support and advice when you
need it. Don't be shy. Equally important, ask how you can help
2. Weaknesses audit
List the areas of your business where your skills or knowledge
are weakest. Is there anyone in your network who you can outsource
to or who can support and help you to improve? If not, do you know
someone who is well connected who can recommend someone?
3. Supercharged partnerships
Could you collaborate with a non-competitive company already
selling to your target market? List three companies that could
be a collaborative partner. Now take ACTION! Contact them, don't
just identify them!
4 Supercharged endorsements
In an ideal world, who would be the 'dream' person to endorse
your business? Stop dreaming and do something about it. You may not
get that exact person, but in the process of seeking endorsements
from existing customers, you will learn a lot and you might
just find a new partnership.
5. Don't forget to …
Follow Shaa on Twitter @Shaawasmund
Download a free chapter from Shaa's bestselling book
Stop Talking Start Doing here.