We Are The Million gives crowdfunding a social spin

A great example is the Tea House Theatre in Vauxhall. They’re running a campaign to raise funds for a new bread oven to bake fresh bread on site. If successful, they will hire a full time baker. 

Croydon based microbrewery The Cronx were in the first of seven businesses to launch on the site. They gained rapid interest in their campaign and hit their target in just five days. We Are The Million are looking for the next batch of businesses to launch in July.

Could this be you?

Why choose We Are The Million?

Firstly, it's localised. That means users can search by South London areas and support businesses local to them. Funders know their money is going towards growing their community in a positive way.

Secondly, it's small. Sites like Kickstarter get thousands of views per day, but also thousands of campaigns and projects that campaign owners will need to stand out from. At We Are the Million, your business is guaranteed to be within sight of anyone who lands on the homepage, giving you a maximum chance of donations outside of an immediate customer circle.

Finally, this isn't just an automated crowdfunding site. WATM will campaign on business owner's behalf, both online and on the streets. Of course, whether your campaign is successful is down to how hard owners push it, but WATM are out there on the front lines, talking to customers and locals about what these businesses do.

“We chose We Are The Million as we liked the idea of crowdfunding as an aid to help small local businesses to create local jobs,” said Mark Russel of The Cronx Brewery. “The promotion WATM do on social networks, on the street and in the form of competitions really help raise awareness of the campaigns and is certainly an advantage over the standard crowdfunding model.”

If you are interested in running a crowd funding campaign with We Are The Million, email Sarah@wearethemillion.com with 

  • your business name 
  • a paragraph about the business
  • a link to your website or social media links
  • the amount you are interested in raising
  • how you would create a new job/s as a result of your campaign


And if you’re part of a business that makes a great social impact, the Smarta 100 together with O2 has a category just for you. We want to celebrate ten businesses that make a difference and will hand over £1,000 to the overall winner. Apply here.

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