#O2SmartaBiz winner: Head Trash

Head Trash

Proposition: One sentence explanation of what your business is

We help people to clear their head trash so that they can be as awesome as can be. 

Why are you a smart business?

Our Head Trash Clearance method is unique to us and is based on a brand new, very powerful and effective technique that really does clear head trash. Quickly. In order to help as many people as possible, we do everything online. We have a range of digital products and programmes so that people can clear their head trash at home. But if they want personal help, our one-to-one sessions are done online too. This helps us reach a global audience, which is brilliant!

What’s the smartest thing you’ve done to help your business grow?

Starting The Head Trash Show podcast. We launched it only last month and already it’s been listened to in over 60 countries. We regularly appear in the Top 10 of the iTunes Self Help chart and even managed to hit number one last week. This has done wonders for brand visibility and awareness.

What smart things do you do for your customers?

We give away our method for free so that people can try it for themselves. When people sign up to receive our “5 steps to Clearing Head Trash”, they pretty much receive a free mini training in it.

We try to make it super simple so that people can reclaim their head space and stay in charge, as opposed to needing external experts or therapists to help them. We want people to be able to integrate this into their lives. What drives us is the thought that we really can change the world, because if more people cleared their head trash, imagine how different, more peaceful, the world would be?

What smart technologies do you use to run your business?

We use a collection of widely available (most free!) tools and tech to run our business. But we’re also investing in bespoke technologies. For example, we’re developing an app for our corporate partners so that they can offer what we do to their customers and employees. 

What’s your smartest tip for other entrepreneurs?

Clear any head trash that is stopping you from being as successful as you can!


For more information about Head Trash, click here. "Like" their Facebook page here and follow them on Twitter @head_trash.

Check out last week's #O2SmartaBiz here.

Get more details on how to be this week's #O2SmartaBiz here.

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