#O2SmartaBiz winner: Xamax


Proposition: One sentence explanation of what your business is

Xamax is a work and sportswear clothing provider.

Why are you a smart business?

We are constantly developing new ways of working in order to create quality work wear garments for our clients, whatever their industry.

We also support sports clubs, and in particular Rugby teams, throughout the country with promotional initiatives that allow them to take to the pitch in style without breaking the bank. 

What’s the smartest thing you’ve done to help your business grow?

The smartest thing we have done is to create an initiative called Tops4Teams, which saw us work in partnership with Worcester Bosch, Plumb Center and Help-Link to donate over £100,000 worth of rugby kits to clubs throughout the UK.

As a business, we are constantly investing in our manufacturing capabilities allowing us to produce more garments and meet with the increasing demands of our clients.

What smart things do you do for your customers?

Working with smaller businesses means that we have excellent relationships with our clients and we know that they can rely on us to create quality work wear at reasonable prices. All of our clothing is meticulously sourced and that is very important to us as a business. It is our attention to detail and commitment that our clients appreciate.

What smart technologies do you use to run your business?

Investment in state-of-the-art equipment is fundamental to ensuring that we are able to meet with the increasing demands of our customers. It also allows us to work across markets; producing, printing, embroidering and branding any work wear or sports clothing that the client requests in almost any quantity.

What’s your smartest tip for other entrepreneurs?

Have aspirations and constantly seek to achieve your targets. We started in a back bedroom making branded flat caps and now supply over a million garments a year – that didn’t happen by chance.

It’s all about keeping ahead of the game. If you stand still others will overtake you.

Coming up with new and inventive ideas brings energy and excitement to the business; not all suggestions will work but having them in the first place is a good start and helps everyone to get involved and feel part of a growing and successful team. 


For more information about Xamax, click here. "Like" their Facebook page here and follow them on Twitter @Xamax_Clothing.

Check out last week's #O2SmartaBiz here.

Get more details on how to be this week's #O2SmartaBiz here.

Follow @O2BusinessUK and @SmartaHQ on Twitter and tweet us using the #O2Smartabiz hashtag


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