We are Sean and Danny, founders of Meat Merchants, and school friends of old. After pursuing our own foodie dreams we’ve reunited to explore a shared love for quality meat and tasty beer. Tired of crying into our pints over the state of traditional pub snacks, we are moved to change things for the better. An idea was born and the pub snack revolution begins.
I (Dan Searle), run two pubs in my hometown of Norwich and Sean Cannon runs a busy charcuterie wholesale business, a delicatessen and a London restaurant. It’s a match made in pub snack Heaven!
It's really the only way to raise money for a start up business other a Smarta Start Up Loan which we have been lucky enough to receive already. It is also a way to reach out to people and tell them all about your idea. We love the interactive nature of the campaign and the inclusive and inspiring nature of funding projects via the 'the crowd'.
It just hit us that someone needed to make this happen. We were amazed it didn't exist. We decided we would make a good team in doing that and saving the discerning beer drinker from a snacking future of pork scratchings and nasty nuts. That and a tad of lunacy, probably, on our parts!
It's accessable for publicans and beer drinkers. It's simple to run and yet offers something the world needs (in our humble opinions!)
We both held that aspiration since school. It's always surprised us that businesses exist that don't seem to be loved from top to bottom by their owners and workforce. Businesses need a lot of love. Crazy, out of control and unconditional love. Dan and I have both recently become dads so we think we know a bit about that!
Extraordinary, challenging, mind blowing, tiring, euphoric. And that is pretty much every day! It's an incredible ride. If you can grip on then it is the ride of a lifetime.
Absolutely. We saw how the beer scene was changing with the growth of quality 'craft' beer and we thought it was about time that beer drinkers had something good and interesting to snack on and accompany their pint.
We want to make sure we provide a consistent and enjoyable snack to the beer drinkers of Britain. That is our aim. We would defintely like to work on some new products next year so if any of your readers have good ideas for new meaty snacks, they would be most welcome.
For me it's about being able to communicate your idea and your dream to people in a way that they understand and that excites them to be involved. You need a team. You should be able to communicate your idea in two sentences and catch people's interest. That's a lot harder than it sounds. I'd also say that being good to people and being respectful of people is important.
It's surprising how help and support comes from the most unlikely places at times. Threats come from places you'd least expect, too. Keep your ear to the ground as if you have success their will be people who will want to knock you down.
Strap in. Prepare to be tested on every level. Read 'The E Myth'.