600second start-up: Tradeshift

0-5 seconds: Sum your business up in a sentence

Democratising business.

5-10 seconds: What's the business model?

Two-sided market model with large players paying for network value and making it free for everyone who contributes network value.

10-15 seconds: Who are your competitors?

SAP, Salesforce.

15-20 seconds: What's your USP?

We provide the world’s largest, a free open network for companies, to connect, find, and do business.

20-25 seconds: How have you funded it so far?

Through investor funding from more than four different continents.

25-30 seconds: What were you doing before?

Democratising business by creating large scale open infrastructure for e-business in the EU.

30-35 seconds: Where did the idea come from?

From what we had done before and meeting Morten Lund at the right time.

35-40 seconds: What's the smartest thing you've done so far?

Realise that an open platform will always beat closed legacy systems.

40-45 seconds: What's the stupidest?

Ever using the words “social invoicing”.

45-50 seconds: If your business was a biscuit, what would it be?

We don’t have biscuits where I’m from, but it would be a really delicious one.

50-55 seconds: Which idea are you a bit jealous of?

Tesla and SpaceX.

55-60 seconds: Where are you going to be in 12 months' time?

We are going to be one of the fastest growing new B2B companies with a global culture and active users in more than 190 countries.

 

To find out more about Tradeshift, click here, like them on Facebook or follow them on Twitter.

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