60 second start-up: Weekend Box Club

0-5 seconds: Sum your business up in a sentence

A Graze Box for Children's Activities. We save the world from boring weekends

5-10 seconds: What's the business model?

Subscription activity boxes delivered in the post, fortnightly or monthly.

10-15 seconds: Who are your competitors?

toucanBox and vDabble

15-20 seconds: What's your USP?

The variety of activities - we include things to make, bake, explore and more!

20-25 seconds: How have you funded it so far?

Savings and a Start-Up Loan. Bootstrapped-baby!

25-30 seconds: What were you doing before?

Lead software dev for a smart-energy start-up (start-ups are in my blood!)

30-35 seconds: Where did the idea come from?

Looked at my Graze box and thought ‘what a neat business model’ then matched it with my background in tech and education.

35-40 seconds: What's the smartest thing you've done so far?

Had a laser focus: we do one thing, really well.

40-45 seconds: What's the stupidest?

Take a stall at a festival selling boxes: I knew at the time it wouldn’t be a cost-effective or scaleable channel but did it anyway. Funnily enough it dived.

45-50 seconds: If your business was a biscuit, what would it be?

A Viennese Whirl: Gorgeous to look at and even more amazing inside.

50-55 seconds: Which idea are you a bit jealous of?

Buffer: for a small company you can’t beat their progress and culture.

55-60 seconds: Where are you going to be in 12 months' time?

Planning our expansion into Europe, box by box!


To find out more about Weekend Box Club, click here, like them on Facebook or follow them on Twitter.

Catch up with last week's 60 Second Start-Up: Jyrobike



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