Videos from Smarta

Brad Burton's Tough Love #2

Tue, 15 May 2012 11:41:30 GMT

Brad Burton is fed up with the complainers, the whiners and the excuse makers. The founder of 4Networking wants to stop people longing for the dreamy fiction of entrepreneurialism and he is going to tell you what the reality is.

What's on the agenda this week? Why you need to see your start-up as a fighter jet with you as the pilot. The conclusion? Always land the plane, even when it looks like you may crash and burn.

For more information about 4Networking, click here.

For other videos of Brad Burton, click here.

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Richard Reed on getting Innocent products stocked

Tue, 03 Apr 2012 12:31:55 GMT

The co-founder of Innocent Drinks explains how the company got its first stockists by approaching businesses in their local neighbourhood.

To watch the complete interview with Richard Reed click here.

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Richard Reed on creating a 'can do' culture

Tue, 03 Apr 2012 12:24:36 GMT

The co-founder of Innocent Drinks lists the five qualities he looks for in employees.

To watch the complete interview with Richard Reed click here.

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Richard Reed on partnering with Coca Cola

Tue, 03 Apr 2012 12:17:59 GMT

The co-founder of Innocent Drinks explains how the healthy drinks company has benefited from joining forces with Coca Cola despite the negative publicity.

To watch the complete interview with Richard Reed click here.

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Richard Reed on giving it a go

Tue, 03 Apr 2012 12:13:14 GMT

The co-founder of Innocent Drinks talks about the moment he decided to have a go at launching his business despite suspecting it would fail.

To watch the complete interview with Richard Reed click here.

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Richard Reed on getting through difficult times

Tue, 03 Apr 2012 12:06:39 GMT

The co-founder of smoothie favourite Innocent Drinks talks about getting all the bad luck in one year and dealing with it.

To watch the complete interview with Rfichard Reed click here.

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Richard Reed on building a brand

Tue, 03 Apr 2012 11:53:49 GMT

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Richard Reed on running an ethical business

Tue, 03 Apr 2012 11:47:33 GMT

The co-founder of Innocent Drinks talks about strking the perfect balance between running a profitable business and helping to make the world a better place.

To watch the complete interview with Richard reed, click here.

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Richard Reed on deciding to become an entreprenur

Tue, 03 Apr 2012 11:37:48 GMT

The co-founder of Innocent Drinks describes how early work experience prompted him to start his own business.

To watch the complete interview with Richard Reed, click here.

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Richard Reed, Innocent Drinks

Tue, 03 Apr 2012 10:45:49 GMT

Richard Reed launched smoothie company Innocent Drinks with his two university friends in 1999.

Since then they have grown the business to one of the most popular and well respected brands in the country. Right from the start Reed and his co-founders managed to make the business stand out with quirky marketing and a very distinct brand personality.

In this video interview he talks about becoming an entrepreneur, building an ethical brand, dealing with the challenges of the recession and learning from mistakes.

He also reveals the five qualities that he looks for when he recruits new staff and the values at the heart of Innocent Drinks.

For more about Innocent Drinks click here, www.innocentdrinks.co.uk.