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love Find out tonight if we have been voted THE SMARTEST business at the Smarta 100 awards - 19th May, London

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Founder name(s):
Scott Robert-Shaw
Company:
Skip-Hop
Website:
http://www.skip-hop.co.uk
Proposition:
Skip-Hop develops innovative workshops and products related to skip-hop - a fusion of street dance and sport skipping. It has also created a brand new type of rope, with patent pending.

Skip-Hop



The Skip-Hop team are working hard to promote skip-hop, an exciting blend of street dance and sport skipping, and prove that skipping is 'not just for six-year-old girls and super-fit boxers'. The website has free downloadable content, and lets users partake in virtual skipping leagues. This online participation enables schools and clubs to run low-cost competitions. Despite only having a small budget, their use of SEO is pulling in an impressive number of monthly visitors (about 3,000 uniques) and they are fully capitalising on the power of video and downloadable content to promote their cause. The team have also developed a unique skipping rope designed specifically for skip-hop, and are working alongside the Irish Heart Foundation to market skipping as a healthy activity and fundraiser.

  • Promoting an exciting new way for adults and young people to exercise
  • Good use of online tools with limited resource
  • Work with Irish Heart Foundation to promote health and fundraise