Little Kickers http://www.littlekickers.co.uk
International franchised educational pre-school football classes
Little Kickers was the first company in the UK to spot the niche for pre-school football classes. Based on a franchise model, the firm has kept fees to a minimum to allow a wide pool of possible franchisees from all walks of life, encouraging many stay-at-home mums join the business. It was this pool of dedicated working mothers that took the business international: Little Kickers now operates in North America, Australia and New Zealand. However, the typical franchisee has changed since the company formed in 2002, with a number of graduates joining the ranks. There's innovation aplenty in this sprightly venture: franchises are rolling out in non-English speaking countries, adding a language teaching element to the course. Little Rugby launched last year in response to consumer demand and the firm is currently piloting Little Dance Flavourz, a mixture of dance and early learning, which will go live in 2013.
- Fast-growing franchise that has broken international markets
- Diversification into new classes
- Low cost base for new franchisees, creating a whole new generation of small businesses