The Smarta 100 is a celebration of the most resourceful, original, exciting and disruptive small businesses in the UK.

2011
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Founder name(s):
Mark Buschaus and Stephen Barnes
Company:
Toy Barnhaus
Proposition:
An independent toy retailer with three branches in Sussex and Surrey

Toy Barnhaus

Toy Barnhaus

When Mark Buschaus and Stephen Barnes were made redundant from Woolworths in January 2009, they decided to strike out on their own. Taking what Woolies did best - toys - and ditching what it did badly - everything else - Toy Barnhaus has been a storming success. Within two years, the business has notched up a turnover of £1.4m with three branches in the Sussex and Surrey areas. Working from Woolworths sales data, Buschaus and Barnes stocked all of the failed chain's bestsellers, but also many of the toys that customers used to ask for and never receive. It currently employs 17 other ex-Woolworths staff, each with ten years' experience. This is key to Toy Barnhaus' USP: customer service. The company motto is "If we haven't got it, we will get it" and up to 10% of daily orders are bespoke requests.

  • Founders bounced back from redundancy and employed other ex-Woolworths staff
  • Customer service is second to none
  • In-depth experience in the toy industry
Learn more about Toy Barnhaus

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