Andrew Marsden president of The Marketing Society shares his pearls of marketing wisdom as part of the government's Marketing for Start Up Britain initiative.
Apprentice 2011: Smarta deputy editor Rebecca Burn-Callander gets on her soap box (again). This time: As we prepare to see the candidates' business plans we realise that the past eleven weeks have been pointless. Or have they?
Part Two of our coverage of last night's School for Creative Startups launch. Here are a few pearls of entrepreneurial wisdom from MOBOs boss Kanya King Molton Brown founder Caroline Burstein and Minister for Culture Communications and Creative Industries Ed Vaizey
Are you a creative start-up? Doug Richard wants YOU. Check out his new initiative: the School for Creative Startups and find out how you could receive training support and workspace for a year for just £500.
Rupert and James Murdoch were grilled by the Culture Media and Sport committee yesterday. The nation was spellbound especially when Murdoch was attached by a cream-pie-wielding assailant. But what became apparent during the Murdoch's testimony was their categorical leadership failings. Here are the Murdochs' seven deadly business sins.